Microsoft Dynamics CRM is truly a full featured Customer Relationship Management solution. It includes marketing, sales and service all in one package. With marketing you can create and implement effective marketing campaigns and monitor their success. New leads generated by the marketing campaign automatically flow through to the leads. Once leads are qualified they can be turned into opportunities or set to a stay warm cycle. Opportunities that are won flow through to accounts and then to service. Service continues to work with the customer on a case by case basis. All aspects of the customers interactions with your company are recorded and made available to those who need the information. Powerful workflow rules can make sure that no one slips through the cracks.
Dynamics CRM 4.0 is very configurable, in fact it is so configurable that it is the basis for xRM (
see xRM Solutions). For your CRM implementation, this means we can configure the software to work the way you want to work. We can import your existing CRM data from another system or even from Excel, Access, or Outlook. Wherever your electronic CRM data now resides, we can import it into Microsoft Dynamics CRM.